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L5 Relay · Foundation tier
The stable point
The L5 point is where objects hold a stable orbit without drifting away. This calculator models what the Foundation tier ($5,000 Build Fee + $3,500/mo) captures for your business. Move the sliders · the orbit responds.
The gap
29 hrs
minutes
The average company answers a new lead in 29 hours. Foundation calls back in minutes, not hours · scroll on and model what that gap is worth.
src · RevenueHero audit of 1,000 companies, 2024Live model · orbit capture
Your numbers
mission parameters
Monthly inbound inquiries
Calls, forms, DMs. We work with companies at 15+/mo.
25 /mo
Average project value
CE Pro 2025 median residential project: $12,500. Set this to your average ticket · luxury theater work runs far higher.
$12,500
Close rate on consultations
We model 30-40% on qualified consults · set it to your actual.
30%
Lead-to-consult rate · today vs with L5
RevenueHero audit of 1,000 companies, 2024: 29-hour average response · 63.5% never respond. Contact inside 5 minutes converts 8x better than later that day. Default kept conservative.
10% → 30%
today
with L5
[ defaults kept conservative ]
the gold share is the leads you capture
Strong return
4.8x in year one · pays back in 1 mo
payback on the Build Fee
0.3mo
months of net gain until the Build Fee is recovered
twelve $3,500 graduations · the retainer cadence is the yardstick
Gain vs cost · year one
weight and balance
Year-1 ROI
4.8x
One project covers
3.6 mo
where it comes from
Today
With L5
Inquiries
25
25
Consults
2.5
7.5
Projects
0.75
2.25
Revenue / mo
$9,375
$28,125
Incremental revenue
+$18,750 / mo
Foundation is the capture layer only (the after-hours Voice Agent, speed-to-lead callbacks in minutes, the DM Agent on Instagram and Facebook) · no paid traffic is modeled. Supporting data: leads contacted in 5 minutes convert 8x better than later that daysrc yet only 0.1% of inbound leads get a response that fastsrc; the average company takes 29 hours to answer a new leadsrc and 63.5% never respond (RevenueHero audit of 1,000 companies, 2024)src. Estimates are illustrative, not a revenue guarantee. L5 Relay · Foundation ROI calculator.
your inputs · 25 /mo · $12,500 avg · 30% close · 10% → 30% · payback 1 mo
On the clarity call we run these against your real numbers · and you watch the system answer, qualify, and book live.
the link reopens this calculator exactly as you set it
